A Design Challenge — Finding Better Alternatives to Sachet Marketing

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Here’s a challenge for all you Design Thinkers that, if successful, could benefit hundreds of millions of consumers, and dramatically reduce the environmental damage being caused by sachet packaging. Your challenge, should you choose to accept it: Design a solution that gives consumers access to the benefits of volume consumer goods purchases, including cost savings and reductions in packaging waste, despite the fact…

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Designing a Way Forward

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The human brain and our society are programmed to build upon our pre-established building blocks. This is very helpful, because we don’t have time to reinvent the wheel for every action or task we’re required to undertake. But it also means we tend not to think creatively and look at the bigger picture. We map out where we want to go, plan the…

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